Tractor Tools Direct Grows Again!

Tractor Tools Direct Grows Again!

Here at Tractor Tools Direct we have always operated under the motto: “Compact tractors do real work!” That is why we are excited to announce an expansion of our company that will allow our customers – small-acreage farmers, land managers, foresters, and producers of hay and pine straw – to get even more work out of their beloved compact and subcompact tractors. This expansion is the acquisition of Ai2 Products from Minnesota.

Ai2 Products designs and manufactures custom compact utility tractor attachments for Kubota compact and subcompact tractors. Owned and operated by Tony Ashwill, Ai2 is best known for its flagship product, the HD Quick Attach, which took the Kubota BX world by storm back in 2007. Since then Tony has been designing and fabricating a variety of attachments for Kubota tractors. Demand for his products was so great that it soon became his full-time business.

Enter Tractor Tools Direct. TTD owner and president, Pat Goodwin, consistently keeps an eye out for businesses whose focus aligns with his. After researching Ai2 – studying Tony’s products, videos, manufacturing and marketing strategies – Pat realized that Tractor Tools Direct and Ai2 are companies that complement each other well. Both:

  • Cater to operators of smaller compact tractors.
  • Have a strong ecommerce presence.
  • Support their products and provide stellar customer service.
  • Provide high-quality, commercial-duty products.

For these reasons, Pat reached out to Tony this past summer looking to partner. After discussion they determined that the needs of both companies would best be met by the acquisition of Ai2 by Tractor Tools Direct. This will allow Tony more time to design new products and oversee quality control while Pat can focus on increasing manufacturing output, streamlining shipping, and expanding marketing through his team at TTD. Don’t worry - manufacturing will still be right here in the USA, and Tony will still be available to provide the great customer support for which he’s so well known.

You’ll still be able to view and navigate the Ai2 website as you always have. However, when you click to make a purchase, you’ll be forwarded to the same listing on the TTD website - where all Ai2 products will also be listed. Ai2 products will now ship from the centrally located TTD warehouse in Indiana.

Tony and Pat will be working together closely over the coming months to ensure a seamless merger of the two companies. In the future, they will be introducing even more new and unique products to the Ai2 lineup, as well as expanding into attachments for other tractor brands and tractor sizes. Stay tuned, as Tractor Tools Direct continues their dedication to the idea that compact tractors do real work!

For more information and for an introduction to Tony Ashwill and Ai2 Products, view this video. If you have any further questions, please give TTD a call at 260-BALE-HAY or Ai2 a call at 320-331-1055. We look forward to helping you put your compact tractor to work!

Jan 10th 2024 Marti Goodwin

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